What’s in a name? More than you think.

Have you ever said, can I call you “X” instead of the person’s give name?

Has a person with a non-Anglo name offered you an anglicized nickname for your comfort?

I have done this and I have even avoided using their name. Do you know why this is harmful? Recently, I interviewed AANHPI teenager women and heard how dismissive and hurtful it is, particularly when a teacher can’t make an effort to say their name correctly.

Proctor and Gamble have a campaign to address this simple solution with awareness.


Everyone has a name — and from birth through a lifetime of introductions, it becomes the cornerstone of our identity. For many Asian Americans and Pacific Islanders (AAPI), their given names carry an even deeper history and significance. But bias, indifference, and unintentional mistakes can lead to misidentification and mispronunciation. This film hopes to elevate the importance of a name, and how meaningful gestures — like pronunciation and understanding its meaning — can create a greater sense of belonging for us all. Join us in celebrating AAPI names, together, and opening the door to belonging.”

Visit the website for “The Name” at: https://us.pg.com/the-name/ Teach the world your name with our phonetic spelling tool: https://us.pg.com/the-name-generator/ #OurNamesBelong